Honda unveils a concept car that previews its new China-specific ‘Everus’ brand
Japanese automaker Honda showcased a completely new China-specific brand ‘Everus’ at the 2018 Beijing Auto Show. The new brand will be mainly focused on electric vehicles (EVs) and car sharing.
Previewing the new Everus brand, Honda unveiled a small Everus EV concept which has been designed for car sharing in China.
In overall appearance, Honda’s new Everus EV concept looks fairly similar to an electric version of the company’s crossover which is sold as the HR-V crossover in the US, and as the Vezel in other markets. The swooping line in the Everus EV concept’s framework and the hidden handles of its rear doors are similar to that of the HR-V crossover, although the concept car has a different front end.
However, the technical details related to the Everus EV concept have not yet been disclosed by Honda.
The production of the Everus EV in China will be undertaken by a joint venture between Honda and Chinese automaker GAC. The production version of the concept car will be available for purchase only in China.
With the Everus EV concept car having been designed especially for the purpose of car sharing, the Everus brand will operate its car-sharing service together with Reachstar car-sharing company in which Honda started investing in 2017.
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